IFRA Expo India 2009

The combined events, to be held from 23 to 25 September at the Chennai Trade and Convention Centre, offers the region’s publishing industry an opportunity to share strategies and business ideas at a time of increasing economic and competitive pressures.

Under the theme, “Creating Value in Challenging Times,” the event will feature a CEO Conference for senior decision makers, a Production Conference focusing on cost reductions, a Circulation Conference discussing the challenges of circulation management and increasing revenue yield, and a CTO Conference for IT and Systems Managers in news publishing houses.

A CEO conference focused on cost control, revenue generation and innovation to help newspaper companies adapt their strategies and planning to be well-positioned to emerge from the current economic crisis. Industry experts and innovative thinkers from around the world will examine topics ranging from financial analysis and publishing strategies to marketing and advertising for both print and online media.

Session topics include: the Asian media outlook; innovating in the economic downturn; increasing revenue in changing times; increasing circulation yields; audience development; optimising distribution and production; and driving the digital wave.

Confirmed speakers include: Bhaskar Das, Executive President of Bennett, Coleman & Co. (Times of India); Rajeev Verma, CEO of India-based HT Media; Edward Baral, Marketing Manager for Fairfax Business Media in Australia; Carlo Campos, Second Vice President of the Innovation International Media Consulting Group; and many others.